business-monitor.ch is the most effective tool for prospecting that we have found on the market.

Loïc Binggeli, Key Account Manager, Atracsys Interactive – atracsys-interactive.com

business-monitor.ch is the most effective tool for prospecting that we have found on the market. My name is Loïc Binggeli, I am Key Account Manager at Atracsys Interactive.

So at Atracsys, we are specialized in the development of applications for large touchscreens. And the value we add is the responsiveness and fluidity in our applications. So we develop business applications, presentation tools, sharing tools, collaboration tools. The idea is really to bring people together around an interactive table.

We have developed a new product that is targeted at SMEs, called PopupExperience, which is less expensive. An area where we have little experience, and where we would like to be able to build a customer base.

Following the launch of a new product in the real estate sector, with business-monitor.ch we have succeeded in creating a base of customers, local actors in this field. This allows us to launch a prospecting strategy at the French-speaking level.

Once the prospects have been identified, business-monitor.ch provides us with a lot of information, which allows us to establish a solid base in order to start a commercial activity. For example, by using the tool, we realized that a person who founded a company is also on the board of another company that we already know, and this allows us to facilitate our prospecting and the sale of our products.

Finally, thanks to the alert functionality, it allows us to stay informed of the main changes that are taking place in our prospects, and therefore to keep our database and prospecting always up to date.

Thanks to business-monitor.ch, which allows us to identify all Swiss companies, it is very easy to target our prospects, and this is something that brings value to Atracsys.